BLUE BOOK TASTE PROFILE

Appellation: Monterey
Varietal: Pinot Noir


TASTE BENCHMARKS
  Profile #1
Appearance Very light to medium dark.
Aroma Uncomplicated aromas of rosepetal, lavendar and cherries, often embellished with spice, vanilla and toast.
Flavor Feminine tannins. Round, fat and drinkable.
Balance Not intended for age or conversation, but good values for the Sideways crowd.
PRODUCTION CORRELATIONS
Oenological These are usually blends of "pinot helper" -- syrah, megapurple or some other inobtrusive body builder and coloring agent.
Viticultural Mass produced valley pinot gets roses and lavendar perfume but doesn't color up.
Terroir Flat, sandy desert. Natural air conditioning courtesy of daily gales from the Pacific.