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Feature Article

New Mexico wineries

Despite its climatic challenges, New Mexico has a burgeoning wine industry in all parts of the state.

New Mexico (State Appellation)

Bringing the people to the wine:
How New Mexico connects wines, tourism and its unique cuisine

Quick question: What’s the oldest commercial wine producing region in the U.S.?
Did you say California? Sorry. It’s New Mexico, predating California’s efforts by 140 years!

by Eleanor & Ray Heald
March 4, 2008

Prohibition and the 1940s flooding of the Rio Grande River virtually destroyed the New Mexico wine industry, but today, it’s on the rebound, using smart marketing strategies that tie New Mexico wines to tourism, agritourism, and a burgeoning culinary scene. Wineries have seen a decade of strong growth - from 19 wineries in 1997 to 42 wineries and tasting rooms and 900-plus acres under vine at the end of last year. For 2008, several new winery licenses have been applied for and are pending state approval.


DropCap A48lthough New Mexico has four American Viticultural Areas (AVAs), the state’s passionate growers and wineries reference their wine regions by trails – northern, central, southeast and southern. Yet, even information from the New Mexico Winegrowers Association states that: “Here in southern New Mexico is where the grape growing is done. There are more vineyards here than in any other part of the state. Many of the northern wineries source their grapes from these southern vineyards where the climate is more suited to grape growing.”

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