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Feature Article

Clarence Frediani and Jim Luvisi

Jim Frediani and Clarence Luvisi tend their top dollar vines the old fashioned way.

Napa Valley (AVA)

Nothing New About the Success of These Old Napa Vineyards

Jim Frediani and Clarence Luvisi are two Calistoga grape growers who command some of the highest prices for their fruit, which is sourced from vines that date as far back as 100 years. How do they do it? As Alan Goldfarb found out, it's the good old-fashioned way.

by Alan Goldfarb
October 22, 2007



DropCap U nlike most of today’s vineyard managers who use the latest sophisticated techniques to monitor what’s going on, first cousins Clarence Luvisi and Jim Frediani seem to operate viscerally and through empirical knowledge; but they are no less informed.

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